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Artwork

How to prepare artwork for large format print

4 min read

Short answer

Large-format artwork does not always need 300dpi at final size because it is viewed from farther away. Work at a controlled scale, keep vector elements where possible and judge raster resolution against final size and viewing distance.

Large-format graphics are often viewed from farther away, so the required effective image resolution can be lower than for close-viewed small-format print. Judge raster resolution from the final size, viewing distance and the production method.

Work at a sensible scale — design at 1:10 and scale up, or work at full size with a linked lower-resolution image.

Follow the production artwork specification for colour handling and fonts. Where editable font data may not travel reliably, embedding or outlining can be appropriate depending on the file workflow.

For banners, keep critical text away from the edges where eyelets and hems will sit.

Before production, large-format files should be checked for final size, scale, image resolution, fonts, bleed and finishing-safe areas.

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