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Matt vs gloss lamination

3 min read

Short answer

Choose matt lamination for a more restrained, low-glare finish and gloss when you want stronger shine and colour punch. Soft-touch adds a more tactile premium feel but should be chosen for the brand and use, not simply because it costs more.

Lamination is a thin plastic film bonded to the surface of your print. It protects against scuffs, moisture and fading, and adds a tactile quality.

Matt laminate is subtle and sophisticated — it deepens colours and removes glare, making it the choice for premium, understated brands.

Gloss laminate is vibrant and punchy — colours pop and reflections add energy. It suits bold, colourful designs.

Soft touch laminate goes a step further, with a velvety, suede-like feel that people instinctively want to hold.

Availability varies by product, so check the live finish choices before ordering and pick the finish that matches the brand and intended use.

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